Casey House releases short film Big Fucking Deal about HIV stigma

Casey House has released a short film titled Big Fucking Deal that examines how stigma compounds for people living with HIV; a Casey House–commissioned study found 54% of Canadians say they do not feel they understand what it means to live with HIV today.

Casey House has released a short film called Big Fucking Deal that explores how stigma affects people living with HIV. The organization notes that advances in treatment have made HIV medically manageable for many, but access to and continuity of care are not equally shared. A study commissioned by Casey House found that 54% of Canadians said they do not feel they understand what it means to live with HIV today. The film responds to that gap by showing how stigma can intensify when combined with other challenges. Key points: - Casey House released the short film Big Fucking Deal to examine the compounding effects of stigma for people living with HIV. - A Casey House–commissioned study found 54% of Canadians reported they do not feel they understand what it means to live with HIV today. - The film depicts how stigma can worsen outcomes when an HIV diagnosis intersects with housing insecurity, substance use dependency, mental health challenges, and identity-based discrimination. Summary: The film highlights unequal access to consistent HIV care where stigma and other barriers intersect. How public understanding or responses will change in reaction to the film is undetermined at this time.