BMW to launch 10 new cars in India and increase local sourcing

BMW will introduce 10 new models in India this year, including electric vehicles and MINI models, and aims to raise local parts sourcing from about 50% to lower costs; the company sold a record 18,000 cars in India in 2025, up 14% year-on-year.

BMW plans to launch 10 new models in India this year, including electric vehicles and several MINI models, and to increase local sourcing of parts to help lower manufacturing costs, the company's India chief said. The move follows a record 18,000 BMW cars sold in India in 2025, a 14% rise from the previous year. Luxury models make up only about 1% of total Indian car sales, which is a key context for the company's strategy. BMW also began local assembly of the iX1 EV last year and has seen clean car sales rise sharply. Key facts: - BMW will introduce 10 new cars in India this year and carry out 17 product upgrades, with over one-third of launches under the MINI brand. - The company sold a record 18,000 cars in India in 2025, a 14% increase from 2024. - BMW currently sources about 50% of parts locally for cars assembled in India, including seats, engines, axles and tyres, and is working to increase that share. - Local assembly of the iX1 EV began last year and helped price the EV more competitively, with clean car sales reported to have risen by 200%. - EVs now make up 21% of BMW's India sales, up from about 8% in 2024, and BMW is in early discussions about sourcing EV components such as motors locally. - BMW's India chief said the company seeks continuation of a 5% tax rate for EVs, compared with higher duties for gasoline cars, to support EV investment and growth. Summary: BMW's planned launches and higher local sourcing are intended to reduce costs and broaden the company's appeal within a small luxury market that represents about 1% of overall car sales in India. The firm expects to maintain recent growth through these product additions and upgrades, while discussions about local EV component sourcing and tax policy are ongoing. Undetermined at this time.