South Korea celebrates K-pop's 'Golden' Grammy milestone

The song "Golden," from Netflix's animated film KPop Demon Hunters, won the Grammy for best song written for visual media at the 68th Grammys, and South Koreans marked the result with public celebrations and media attention.

The song "Golden," from the Netflix animated film KPop Demon Hunters, won the Grammy Award for best song written for visual media at the 68th annual Grammy Awards on Feb. 1, 2026. South Koreans responded with celebrations and broad media coverage. The film, released last June, became Netflix's most popular release and saw its songs climb global charts. Critics and commentators have discussed whether the English-language song should be considered K-pop even as the win drew attention to South Korean pop culture. Key facts: - "Golden" won the Grammy for best song written for visual media during the 68th Grammy Awards. - The song is from the Netflix animated film KPop Demon Hunters, which became Netflix's most popular release after its debut. - The film inspired merchandise and a boost in tourism to locations featured in the movie, according to local reports. - The songwriters gave their acceptance speech in both English and Korean, reflecting the track's bilingual reach. - Some music critics and observers have debated whether "Golden," an English-language pop song, qualifies as a K-pop recording. Summary: The award highlighted the global visibility of music associated with South Korean pop culture and prompted public celebrations and commentary at home. Undetermined at this time.