RFK Jr. praises Mike Tyson's Super Bowl ad on junk-food addiction

Health Secretary Robert F. Kennedy Jr. praised a Super Bowl ad featuring Mike Tyson discussing his past junk-food addiction and a family loss; the ad directs viewers to RealFood.gov and is sponsored by MAHA Center Inc.

Health and Human Services Secretary Robert F. Kennedy Jr. spoke positively about a Super Bowl advertisement in which Mike Tyson discusses past struggles with junk-food addiction. Kennedy described the spot as powerful and framed it as addressing harms the administration attributes to processed foods. The black-and-white clip features Tyson speaking about his own history with overeating and a family death linked to obesity-related complications. The video sends viewers to RealFood.gov and is sponsored by MAHA Center Inc., an advocacy group aligned with Kennedy. Key facts: - Kennedy called the ad "extraordinarily powerful" and said it speaks to the effects he attributes to processed foods, also describing junk foods as a form of "spiritual warfare." - Mike Tyson appears in the ad and talks about his past addiction to junk food and a sister's death tied to obesity-related complications. - The ad directs viewers to RealFood.gov and is sponsored by MAHA Center Inc., a group led by Tony Lyons that is aligned with Kennedy. - Public health experts offered mixed responses, noting support for whole-food messaging while expressing concern that shame-based messaging and the administration's new inverted food pyramid may be problematic. Summary: The Health and Human Services secretary publicly endorsed the ad while the spot itself centers on Tyson's personal account and points viewers to the administration's RealFood.gov site. Researchers and nutrition experts voiced both support for promoting whole foods and reservations about the ad's tone and the revised food pyramid. Undetermined at this time.