Apple's Siri delay may reshape the company's 2026 outlook

Apple has pushed its AI-powered Siri rollout to 2026 after missing a 2025 target, and analysts say the update is a central part of Apple Intelligence and could affect device sales.

Apple now plans to roll out an AI-enhanced version of Siri in 2026 after missing an earlier 2025 target. The upgrade is part of the Apple Intelligence initiative to add generative AI across its devices. Company and market observers describe the release as an important software milestone. Investor interest has been notable alongside broader hardware and tariff developments. What was reported: - Apple postponed the launch of its AI-powered Siri from 2025 to 2026, as reported by media outlets. - The improved assistant is intended to integrate generative AI across iPhone, iPad, and Mac under the Apple Intelligence effort. - Full AI features are expected to require iPhone 15 Pro or later, which analysts say may influence upgrade demand. - Apple's AI unit experienced a senior departure earlier in the year, which was cited in coverage of the delay. - Analysts note Apple plans to offer the AI features without a subscription fee and that success could support hardware sales and future products. Summary: The delay puts a prominent software release on Apple’s 2026 agenda and keeps attention on how the company competes in generative AI. Undetermined at this time.