Apple selects Google's Gemini to power Siri this year.

Apple announced a multi-year partnership to use Google's Gemini models and cloud technology for its future foundational models and to power an AI-enhanced Siri arriving this year.

Apple announced a multi-year agreement to use Google's Gemini models and Google Cloud as the foundation for its future foundational models and for an AI-powered version of Siri expected this year, according to a statement obtained by CNBC's Jim Cramer. Apple said it chose Google's technology after evaluating options. Bloomberg had earlier reported Apple was in early talks with Google about a custom Gemini model. The report also noted recent market movement for both companies. Key details: - The partnership will rely on Google's Gemini models and Google Cloud for Apple’s foundational models and Siri integration. - Apple described Google’s technology as the most capable foundation after a careful evaluation, in the statement obtained by CNBC. - Bloomberg reported in August that Apple had been in early discussions with Google about using a custom Gemini model for Siri. - The announcement followed recent market shifts in which Google’s market capitalization surpassed Apple’s and reached above $4 trillion, as reported. - Apple has largely stayed outside the initial wave of generative AI offerings since the launch of ChatGPT in late 2022, which has increased pressure to introduce competitive AI features. Summary: The agreement ties Apple’s next-generation foundational models and a new AI-powered Siri to Google’s Gemini models and cloud services, and it coincided with notable market reactions for both companies. Undetermined at this time.