2026 PGA Show's New Product Zone shows golf's next wave of innovation.

The New Product Zone at the 2026 PGA Show in Orlando presented new golf tech, travel solutions, performance gear, novelty items, and wellness products. Notable entries included AI-powered smart glasses, GPS radios with detachable screens, and travel protection systems for clubs.

The New Product Zone at the 2026 PGA Show in Orlando gathered vendors showing new golf gear, accessories, and technology. Exhibits ranged from distance-measuring devices and wearable swing analysis to travel protection, performance equipment, and novelty items. The presentation reflected growing interest in on-course technology, travel convenience, and products aimed at mental and physical comfort. Many displays mixed practical features with lifestyle or playful design elements. Notable exhibits: - Several tech entries focused on distance and analysis, including a speaker-rangefinder by Pinned Golf, Mileseey's GPS radio with a detachable magnetized screen, and Birdilens AI smart glasses offering real-time swing feedback and pin-accurate positioning. - Performance and apparel highlights included the Epic FX E20FX model with a built-in multimedia display and integrated features, Lady Classic women's gloves with a ring-finger opening and other fit options, and TITE Eyewear's bendable frames with photochromic and tinted lens options. - Travel solutions emphasized protection and visibility, such as AyrSupport's inflatable sleeve system for travel bags and Gocox's clear, hard-shell golf bag case made from Bayer polycarbonate that weighs about 14 pounds. - Lighter, novelty-focused items drew attention too, like Putt Buddies' character ball markers, Golf By QD's mini golf bag for a wine bottle, Shot Putt's putter with a flask handle, and BucketGolf's yard game (the brand received $1 million for 15% equity on Shark Tank). - Course accessories included Grove + Green cart seat towels, Wind Reader's biodegradable wind-tracking powder sold in small bottles, and Trek's bug repellent formulated for golfers. - Products aimed at mindset and holistic care appeared as well, including Mojo Country Club's nootropic gummies for focus and resilience and Careful's broad line of grips, clubs, balls, shoes, and cleaning products. Summary: The New Product Zone showcased a wide mix of innovation, from wearable tech and GPS devices to travel protection and novelty accessories, reflecting diverse approaches to golfers' needs. Undetermined at this time.