Millennial women find support through Jadey as cancer rates rise

Jadey, launched in October 2025 by Michelle Reiss and Shiry Zofnat Yosef, offers articles, product guides and a registry for people facing cancer; American Cancer Society research in 2024 reported 17 cancer types rising among Gen X and millennials.

Jadey launched in October 2025 to offer practical, relatable resources for people facing a cancer diagnosis and those who support them. The site was created by Michelle Reiss, who was diagnosed with Hodgkin lymphoma in 2024, and caregiver Shiry Zofnat Yosef. It presents medical-adjacent information alongside personal stories and lifestyle guidance rather than a strictly clinical tone. The founders and users say the platform is especially used by younger women but is intended for all identities. Key points: - Jadey was launched in October 2025 by Michelle Reiss and Shiry Zofnat Yosef. - The site provides articles, product guides, medical-adjacent advice, and a customizable registry for people with cancer and their supporters. - The platform emphasizes lived experiences and less clinical presentation, including stories from younger patients and diverse identities. - American Cancer Society research published in 2024 reported that 17 different cancer types are rising among Gen X and millennial age groups. - Users and founders have said many wished a resource like Jadey existed at the time of their own diagnoses. Summary: The site aims to fill gaps in existing online resources by centering real patient stories and practical, lifestyle-focused content for people navigating diagnosis and treatment. Undetermined at this time.